With sebastian ocampo

Monthly Strategy Session (30 ​minutes)

• Quick review of current campaigns • Basi​c performance analysis • Genera​l recommendation​s

Custom Ad Creative Review

• Analysis of 2 ad creatives per month • Brief ​feedback on visuals and copy

Basic Campaign Audit Report

• Monthly overview of active campaigns • Key ​metrics highlight

Access to Resources

• Monthly industry trends newsletter • Access ​to a library of basic ad templates

Email Support​

• Up to 5 email queries per month

Monthly Strategy Session (60​ minutes)​

• In-depth review of current campaigns • ​Detailed performance analysis • Specific ​optimization recommendations

Bi-weekly Check-in Calls (15 minutes ​each)

• Quick performance updates • Addressing ​pressing issues

Custom Ad Creative Review

• Analysis of 3 ad creatives per month • ​Detailed feedback on visuals, copy, and ​messaging

Comprehensive Campaign Audit ​Report

• Monthly audit of all active campaigns • ​Breakdown of key metrics and KPIs • Basic ​actionable insights

Ad Budget Review

• Monthly overview of ad spend allocation • ​Basic recommendations for budget ​adjustments

Basic Data Analytics Review

• Monthly overview of website traffic and ​conversion data • Basic recommendations for ​improvement

Email Support​

• Up to 8 email queries per month​

Monthly Strategy Session (90​ minutes)​

• In-depth review of current ad campaigns •Pe​rformance analysis and optimization re​commendations • Personalized strategy pl​anning for upcoming campaigns • Q&A se​ssion to address specific challenges

Weekly Check-in Calls (30 minutes ​each)

• Quick campaign performance updates

• Addressing urgent issues or questions

• Adjusting strategies based on real-time data

Custom Ad Creative Review

• Analysis of up to 5 ad creatives per month

• Detailed feedback on visuals, copy, and ​overall messaging

• Suggestions for A/B testing elements

Personalized Campaign Audit ​Report

• Monthly comprehensive audit of all active ​campaigns • Detailed breakdown of metrics ​and KPIs • Actionable insights for improvement​

Ad Budget Optimization

• Monthly review of ad spend allocation

• Recommendations for budget adjustment​s across platforms and campaign​s

• ROI analysis and improvement strateg​ies

Behavioral Insights Application

• Leveraging your expertise in Behavioral ​Science to analyze audience behavior • ​Crafting personalized customer personas ​based on campaign data • Strategies to apply ​behavioral insights in ad targeting and ​messaging

Data Analytics Deep Dive

• Utilizing your Google Analytics 4 and Looker ​expertise • Monthly in-depth analysis of ​website traffic and conversion data • ​Recommendations for improving tracking and ​measurement

Automation Strategy

• Guidance on implementing and optimizing ​marketing automation • Suggestions for ​personalized customer journeys • Integration ​strategies for CRM and ad platforms

Quarterly Performance Review ​and Strategy Planning

• Comprehensive review of the past quarter's ​performance ​• Long-term strategy planning and goal setting ​• Roadmap for scaling successful campaigns

Email and Chat Support

• Unlimited email support • Limited chat ​support during business hours

Principles

• Understand Before You Act: Recognize ​the power of data and behavioral ​insights to understand your audience's ​motivations and preferences before ​formulating strategies.
• Continuous Learning and Iteration: ​Embrace a mindset of perpetual learning ​and iterative improvement. Use data ​and feedback to refine and evolve your ​marketing approaches continually.
• Human-Centered Creativity: Infuse ​creativity with a deep understanding of ​human behavior. Design campaigns that ​resonate on a personal level and drive ​genuine engagement.
• Strategic Agility: Stay agile and ready to ​pivot based on real-time data and ​market shifts. Being adaptable is key to ​staying relevant in the fast-paced digital ​landscape.
• Integrated Analytics: Use comprehensive ​data analytics to craft, optimize, and ​measure campaigns effectively. Let the ​numbers guide your strategic decisions ​without overshadowing creativity.

Practice

• Empirical Evidence Meets Creative ​Innovation: Combining your strengths in ​behavioral science and analytics to ​create campaigns that are both data-​driven and creatively engaging.
  
• Customization at the Core: Offering ​personalized strategies and insights ​tailored to each client’s unique audience ​behaviors and market dynamics.
  
• Feedback Loops and Real-Time ​Adaptation: Establishing continuous ​feedback mechanisms to iterate and ​improve marketing efforts dynamically.
  
• Education and Empowerment: Educating ​clients on the importance of ​understanding consumer behavior and ​how to integrate these insights into their ​marketing strategies.